Now the process of making a meshprint is quite labor intensive. This was my first time ever for me to witness the whole process of how a meshprint comes together. So let me take you through the steps of how the end result of the logo came together.

It needed to be recognizable, it also needed to be minimalistic and also contain the name in it at the same time, I didn't want the name to be separate from the logo design, it needed to be part of the visual identity.

It's roots of course lay in Indonesia. To my none Indonesian speakers Jiwa Jiwa basically means souls or spirits. In Indonesian if a word is written two times, it will be the plural of that word. Jiwa refers to the music the label wants to portray, soulful music.